Texas Data Broker Disclosure

Last Updated: January 26, 2026

The entity maintaining this website is a data broker under Texas law. To conduct business in Texas, a data broker must register with the Texas Secretary of State (Texas SOS). Information about data broker registrants is available on the Texas SOS website.

About Equation Consulting, LLC

Equation Consulting, LLC is registered as a Texas Data Broker under the Texas Data Privacy and Security Act (TDPSA). We operate as a pass-through entity and do not collect data directly from consumers. Instead, we obtain data from a third-party Consumer Reporting Agency (CRA) and provide it to healthcare entities with a permissible purpose under the Fair Credit Reporting Act (FCRA).

Categories of Data We Process

  • Address

  • Phone number

  • Email information
    (Used solely for appointment reminders, care coordination, prescription reminders, and transportation for medical appointments.)

We do not collect or distribute information about minors.

Your Rights Under TDPSA

Texas law grants you the right to:

  • Confirm whether your personal data is being processed

  • Access, correct, or delete your personal data

  • Opt-out of targeted advertising, sale of personal data, and profiling

How to Exercise Your Rights

Because Equation Consulting acts as a pass-through entity and does not originate, store or control the data, we cannot fulfill these requests directly.

Important
All TDPSA rights requests must be submitted to the original data source (e.g., TransUnion).

To exercise your rights, please contact the original data source:

TransUnion
https://www.transunion.com/privacy/transunion

Other Consumer Privacy Rights

Please note that certain state privacy legislation does not apply to FinThrive because we act as a Business Associate under HIPAA or due to other data exclusions outlined in the relevant state laws.

We are in scope under the California Consumer Privacy Act (CCPA). However, due to the nature of our focus in the healthcare industry, we do not sell or share personal information without consent (such as through accepting cookies on our website).

If you are a California resident and wish to exercise your CCPA rights, please visit our privacy portal:

Webform
Web Form

If you have additional questions, concerns or would like information about how consumers with disabilities may access this Texas Data Broker Disclosure in an alternative format, or have questions about how to exercise your rights, you can contact us via the email address or phone number below.

Contact Information

Full Legal Name: Equation Consulting, LLC

Address: 7950 Legacy Drive, Suite 900, Plano, TX 75024

Email: equation@finthrive.com

Phone Number: (855) 828-3147